Global Alliance for Restaurants & Bars

Grow Your Direct Reservations with the Power of the Entire Travel Industry

TravelNet connects hotels and resorts to a shared lead network built across every vertical of travel. Every guest you welcome fuels collective marketing reach across the Alliance. You capture consented leads, trade likely non-returners for inbound travelers planning your area, and grow direct demand through the strength of the entire travel ecosystem.

TravelNet connects restaurants and bars to a shared lead network that spans hotels, attractions, airlines, and experiences.

Join the Alliance
Join a live event

Global Alliance for Restaurants & Bars

Grow Your Direct Reservations with the Power of the Entire Travel Industry

TravelNet connects restaurants and bars to a shared lead network that spans hotels, attractions, airlines, and experiences. Every traveler you serve becomes part of the Alliance — fueling your reach across the network, helping you capture new diners already planning your area, and transforming every table into a source of future demand.

Join a live event
Join the Alliance

Trusted by global travel brands

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The Future For Restaurants & Bars Is Collective

The smartest restaurants and bars no longer fight alone for travelers’ attention, they share it through the Alliance.

Data You Own, Not Borrow

The Alliance runs on first-party, consented data. Every traveler you capture remains your guest, not a contact lost to delivery apps or booking platforms.

Each Guest, Shared Opportunity

When travelers dine at one member’s table, they can become tomorrow’s guest for another. Hotels, attractions, and local restaurants collectively grow visibility and referral reach.

Smarter Marketing, Lower Cost

Instead of paying platforms to “boost” your visibility, your reach compounds naturally. Leads circulate inside the Alliance; your marketing costs shrink while exposure grows.

The Future For Restaurants & Bars Is Collective

The smartest restaurants and bars no longer fight alone for travelers’ attention, they share it through the Alliance.
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Data You Own,
Not Borrow

The Alliance runs on first-party, consented data. Every traveler you capture remains your guest, not a contact lost to delivery apps or booking platforms.

Each Guest,
Shared Opportunity

When travelers dine at one member’s table, they can become tomorrow’s guest for another. Hotels, attractions, and local restaurants collectively grow visibility and referral reach.

Smarter Marketing,
Lower Cost

Instead of paying platforms to “boost” your visibility, your reach compounds naturally. Leads circulate inside the Alliance; your marketing costs shrink while exposure grows.

    Our Reviews

    What Alliance Members say

    Our Reviews

    What Alliance Members say

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    TravelNet has built incredible tools that finally make my clients’ budgets truly worthwhile!

    Eddy Brosse 
    Hospitality Consultant 
    President Skål International Thailand

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    TravelNet is the first platform that truly understands hospitality  it’s about people, feelings, and relationships.

    Liz Tapiwa 
    General Manager Hilton Garden Inn Nairobi 
    Past President Skål International Nairobi

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    I have great faith in this community-centric approach, and I'm certain it will shape the future of travel marketing.

    Hans Rood 
    Cruise Expert 
    CEO Transcend Cruises

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    This is the most innovative platform and approach I’ve seen in years. It’s redefining how our industry creates real value.

    Johan Van Schalkwyk 
    Proud Tourism and Destination Professional
    Commercial Officer Aquila Collection

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    TravelNet is addressing real challenges in our industry, and it will bring great visibility and success to everyone who uses it.

    Lars Von Der Wettern 
    Hospitality Consultant 
    CEO Singular Places

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    After 30 years in hospitality, I rarely come across something that truly changes the game. TravelNet did.

    Andres O. Hayes 
    CEO Airtifae Group 
    President Elect Skål International 2026

      Turn fleeting diners into lasting reach.

      Every traveler you serve can fuel your next reservation, if you capture them before they disappear.
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      Smart QR Menus & Guest Capture

      Your menu becomes a lead magnet. Guests scan, view, and opt in with a single tap, giving you verified contacts and fueling your Alliance reach.

      Instant Guest Perks

      Offer free traveler rewards like eSIM data, attraction passes, or destination deals through TravelNet. Guests get more value; you gain consented opt-ins at no cost.

      Plug & Play Integration

      No new POS, no IT project. TravelNet connects with your existing menu QR, Wi-Fi, or reservation system, live in days, compliant from minute one.
      See All Our Technologies

      Turn fleeting diners into lasting reach.

      Every traveler you serve can fuel your next reservation, if you capture them before they disappear.
      Image

      Smart QR Menus & Guest Capture

      Your menu becomes a lead magnet. Guests scan, view, and opt in with a single tap, giving you verified contacts and fueling your Alliance reach.

      Instant Guest Perks

      Offer free traveler rewards like eSIM data, attraction passes, or destination deals through TravelNet. Guests get more value; you gain consented opt-ins at no cost.

      Plug & Play Integration

      No new POS, no IT project. TravelNet connects with your existing menu QR, Wi-Fi, or reservation system, live in days, compliant from minute one.
        See All Our Technologies

        Turn Otherwise Lost Guests into New Ones.

        TravelNet turns the guests you’ll never see again into reach that keeps bringing new diners to your door.

        Make Lost Guests Work for You

        Your non-returning guests are contributed anonymously to the Alliance pool, turning lost footfall into shared reach and inbound travelers for you.

        Earn Marketing
        Credits & Equity

        Every guest you capture grows your Marketing Equity. These Credits fund your future campaigns, placements, and reach, not platform commissions.

        Gain Access to Matched Travelers

        TravelNet AI identifies travelers planning to visit your region, matched by fit and timing, and delivers them to you before search engines or review sites ever see them.

        Turn Otherwise Lost Guests into New Ones.

        When 80% of visitors never return, TravelNet keeps their value alive. When experiences, attractions, destinations, and travel brands share reach, each booking fuels the next, for everyone.

        Make Lost Guests Work for You

        Your non-returning guests are contributed anonymously to the Alliance pool, turning lost footfall into shared reach and inbound travelers for you.

        Earn Marketing
        Credits & Equity

        Every consented lead you add increases your Marketing Equity and refills your Credits. These credits fund targeting, placements, and reach, not ad spend.

        Gain Access to Matched Travelers

        TravelNet AI identifies travelers planning to visit your region, matched by fit and timing, and delivers them to you before search engines or review sites ever see them.
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          Recognized by the World Travel & Tourism Council

          WTTC Most Innovative Startup of the Year 2025
          TravelTech Startup Fest, Tourism Innovation Summit 

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          Awarded by the World Travel & Tourism Council 

          Recognized at the TravelTech Startup Fest during the Tourism Innovation Summit 2025, TravelNet received the WTTC Award for Most Innovative Startup of the Year for redefining how tourism businesses grow together.

          Make Your Marketing Self-Fund Itself

          Every table served, every traveler shared, refills your Marketing Equity.

          Audience Access & Retargeting

          Use your Marketing Credits like a prepaid advertising balance, earned through your Alliance contributions. Each time you capture or share qualified travelers, your Marketing Equity grows.

          Featured Placements & Visibility Boosts

          Boost your restaurant’s spot in the Emotion-Based Discovery feed, destination guides, or local campaigns, reaching travelers before they open a review app.

          Push & Messaging Campaigns

          Send targeted push notifications and email journeys to high-fit travelers identified by TravelNet AI. Reach guests before they search, before they even get to a platform.

          Make Your Marketing Self-Fund Itself

          Every table served, every traveler shared, refills your Marketing Equity.

          Audience Access & Retargeting

          Use your Marketing Credits like a prepaid advertising balance, earned through your Alliance contributions. Each time you capture or share qualified travelers, your Marketing Equity grows.

          Featured Placements & Visibility Boosts

          Boost your restaurant’s spot in the Emotion-Based Discovery feed, destination guides, or local campaigns, reaching travelers before they open a review app.

          Push & Messaging Campaigns

          Send targeted push notifications and email journeys to high-fit travelers identified by TravelNet AI. Reach guests before they search, before they even get to a platform.

            Make Every Table Fund the Next

            TravelNet turns each guest into renewable marketing reach, lowering your cost of every new diner.

            Commission-Free Conversions

            You own the traveler relationship. Every lead, booking, and re-engagement happens directly, no Platform fees, no bidding.

            Measurable ROI Dashboard

            Track captured leads, inbound matches, and cost savings against your current Platform spend. Watch your Marketing Equity compound each season.

            Continuous Growth Cycle

            Each booking refreshes your Credits and expands your share of the Alliance. The longer you’re in, the stronger your direct channel gets.

            Make Every Ticket Fund the Next

            TravelNet turns your visitors into renewable marketing reach, so each sale lowers the cost of the next one.

            Commission-Free Conversions

            You own the traveler relationship. Every lead, booking, and re-engagement happens directly, no Platform fees, no bidding.

            Measurable ROI Dashboard

            Track captured leads, inbound matches, and cost savings against your current OTA spend. Watch your Marketing Equity compound each season.

            Continuous Growth Cycle

            Each booking refreshes your Credits and expands your share of the Alliance. The longer you’re in, the stronger your direct channel gets.

              Why join an Alliance

              Because the most profitable attractions in travel don’t work alone, they grow through shared reach, shared loyalty, and shared data.

              +25 % Revenue Growth

              Star Alliance member airlines report up to 25 % higher annual revenue from shared routes, loyalty, and network connectivity.

              −76 % Acquisition Cost

              Marriott Bonvoy cut customer acquisition costs by 76 % through alliance-level data, loyalty integration, and cross-brand reach.

              60 % Direct Revenue Share

              Over 60 % of Marriott Bonvoy bookings now come directly through their own alliance ecosystem, not OTAs.

              +250 % Profit Lift

              Virtuoso tour-operator members report profit increases of up to 250 % after joining the global network and accessing shared clients.

              +34 % Higher Loyalty Spend

              Alliance travelers spend on average 34 % more per stay when their journey is connected across partners, airline, hotel, and experience.

              80 % Lower Marketing Waste

              Shared data eliminates duplicate targeting and ad overlap, cutting marketing waste by over 80 % versus isolated campaigns.

              1 Network, Unlimited Reach

              In travel, alliances turn competition into collaboration. Shared intent data delivers visibility a single brand could never buy alone.

              First-Party, Consent-Based Data

              You build and keep your own contact list. No algorithms, no auctions, just GDPR-clean, CRM-ready profiles.

              Zero Commission, Real Value

              Every booking through the Alliance goes direct to your engine. You keep 100 % of revenue, while the network funds your visibility.
                Join the Alliance
                Join a live event

                Join an Alliance
                That Pays You Back

                Every member adds value. Every member
                earns reach. Here is our pricing: 

                Restaurants & Bars

                What you get

                Pre-intent lead capture, Shared Lead Pool access & Alliance Lead Gen Deals

                TravelNet AI & Emotion Tech Lead Matching
                Restaurants & Bars
                €600 /year
                Apply now
                What you get

                Pre-intent lead capture, Shared Lead Pool access & Alliance Lead Gen Deals

                TravelNet AI & Emotion Tech Lead Matching

                Everything included for Restaurants & Bars

                Lead generation & capture

                Pre-intent lead capture
                you appear to travelers before destination lock-in; you get qualified leads earlier and cheaper.

                Shared Lead Pool access

                you get a steady flow of matched leads from the Alliance, proportionate to your contribution.
                Guest Engagement & Lead Gen tools
                Convert one-time diners into leads you can trade within the TravelNet Alliance to bring in new guests to your restaurant or bar.
                Smart QR Menus & Local Perks
                Guests scan a QR to revisit your menu, specials, or local partner deals, capturing their contact so you can exchange that lead for future dine-in traffic.
                Access to TravelNet Alliance Deals
                Automatically attached partner perks (eSIMs, Win Your Dream Trip Contest, activities, transport) to create “irresistible lead gen offers” at key moments.
                Destination Deal slot
                Keep one always-on dining offer live to capture spontaneous demand.

                Lead Engine: Network Equity, Marketing Credits, Own List

                Network Equity (monthly reach you own)
                you earn monthly reach into qualified Alliance audiences based on the leads you contribute.
                Marketing Credits (spendable media)
                you earn credits with every contributed lead and use them to fund sends and placements.
                Own email list (any-time sends)
                you grow a first-party list you can email anytime, independent of the pool.
                Lead Exchange (keep yours, trade for matches)

                Keep the leads from your tables, and trade the ones who won’t return for travelers nearby actively searching for a place to eat or drink.

                Consent-first sharing
                you receive only consented fields; you stay GDPR-clean without extra legal work.

                Direct booking & sales tools

                Live Table Reservation Link

                Plug in your existing booking system and keep every reservation direct, no commission.

                Link your Menu & Specials
                Showcase your menu, daily specials, or seasonal offers with direct links across all TravelNet placements.

                Nurture & campaigns

                TravelNet AI Matching

                run emotional-intent-aware emails/messages to TravelNet AI matched Users an offer special dinner deals.
                (Soon) Creator Marketplace
                launch performance campaigns with vetted and matched creators while you pay for outcomes, not vanity.
                TravelNet Communication Suite
                Use our direct messaging communication suite to communicate with b2b partners or join user generated groups to engage with the community 

                Data & integrations

                (Soon) First-party profile graph

                you see consent, preferences, current emotional guest matches, and engagement in one place.

                TravelNet ID (SSO)

                your team has one secure login across all TravelNet tools.

                Control, team & support

                Appearance optimizer

                you tune when/how you surface based on emotion and keyword analysis.

                TravelNet Connect (team access)

                get your team access to the best networking app for the travel industry

                Priority onboarding

                you get high-touch support through setup and personalisation opportunities

                Trusted by global travel brands

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